Everybody Lies looks at how big data can be used to learn about human behavior on a large scale. The book delves into the use of new data sources like Google search queries, social media posts, and internet purchase histories in order to get an understanding for what people are actually thinking and doing. Stephens-Davidowitz draws on his own research as well as that of other experts in the field to explore topics like racism, sexuality, mental health, and politics.
For who is this book for ?
This book is for anyone who is interested in learning about how big data can be used to understand human behavior. Stephens-Davidowitz provides a wealth of information and research on a variety of topics, making it an interesting read for people from all walks of life.
Pros :
- The book takes a comprehensive look at how big data can be used to understand human behavior.
- It is based on sound research and draws on the work of experts in the field.
- The topics covered are relevant and timely.
Cons :
- The author is biased in his studies.
- The data can be misinterpreted.
- Individuality is disregarded.
Learn more about the author
Seth Stephens-Davidowitz is a data scientist and New York Times columnist. He has worked at Google, Facebook, and The Daily Beast.
Reader Reviews
“A terrific book that sheds light on how we can use big data to understand ourselves in ways never before possible.”
“A fantastic and illuminating book that will change the way you look at yourself – and everyone else. A real eye-opener about what big data can tell us about ourselves, based on analysis of Google search queries.”
“A tour de force of cutting-edge data mining and analysis, showing that the truth about ourselves – what we really want, how we really behave – is hidden in plain sight. A must-read for anyone who wants to understand the contours of our modern world.”
“This book is about understanding ourselves through the data that we generate without really knowing it. Stephens-Davidowitz does an excellent job of showing us how to access this data and what it can tell us about who we are.”