Don Tapscott’s Grown Up Digital is a revelatory book about the net generation – those born after 1980 who have spent their entire lives surrounded by digital technologies. Tapscott discusses how this unique generation is changing business, education, communication, and even the ways we think. He provides an insightful glimpse into the minds of this new breed of thinker, reader, and creator.
For who is this book for ?
In a word, everyone. Grown Up Digital is not about technology so much as it is about people and how they’re using technology – or will use it – to change their world. Whether you’re a parent wondering what this new generation portends for the future, an educator seeking to understand the net geners in your classroom, or a CEO looking to stay ahead of game-changing trends, this book has something important to say.
- Grown Up Digital is a fascinating exploration of the web generation and how they are changing the world.
- The book is full of insights into this new breed of thinker, reader, and creator.
- Tapscott does an excellent job of providing concrete examples to support his arguments.
- It is difficult to read
- It is outdated
- It is not very informative
Learn more about the author
Don Tapscott is the author of fifteen books, including Wikinomics: How Mass Collaboration Changes Everything. A leading thinker on business and technology issues, he has addressed audiences all over the world from The World Economic Forum in Davos to Harvard’s Kennedy School of Government. He is an Adjunct Professor at Rotman, Schulich, and Ivey Business Schools in Toronto; a Distinguished Fellow at INSEAD – Europe’s top ranked business school; Visiting Senior Lecturer at Oxford University Said Business School; Global Scholar Laureate Chairholder at Maastricht School of Management (Netherlands) Grown Up Digital by Don Tapscott is about how today’s youths are drastically changing every field imaginable such as communication methods, businesses tactics etcetera through their utilization of digital technologies ever since birth due to them growing up surrounded by it. It provides great insights into this generation that many view with curiosity or confusion and aims to answer any questions related to them raised before reading it.
“An insightful and informative read for anyone trying to understand the net generation.”
“Grown Up Digital is an important book because it brings to light the technological, social and intellectual changes brought about by the internet.”
“Grown Up Digital is an excellent book that offers keen insights about the Net Generation. Tapscott does a great job of providing a comprehensive overview of this generation, and he offers valuable advice for how to best tap into their unique potential.”
“Absolutely fascinating! This book is a must-read for anyone who wants to understand the net generation.”