Super Pumped is the story of how Uber won the race to dominate the global ride-hailing market. Told through the eyes of Mike Isaac, a technology writer for The New York Times and an expert on Uber, this book offers a fascinating inside look at one of Silicon Valley’s most successful startups. From its early days as a small startup in San Francisco to its current position as a multi-billion dollar company, Super Pumped charts Uber’s meteoric rise and reveals the secrets behind its success.
For who is this book for ?
This book is for people who are interested in the business side of technology startups. It offers a fascinating look at how Uber became one of Silicon Valley’s most successful companies, and reveals the secrets behind its success.
Pros :
- Compelling read about the inner workings of Uber
- Insightful look at how a startup can become successful
- Engaging and well written
Cons :
- It might be too technical for some readers.
- It doesn’t offer much in the way of analysis or commentary.
- It can be a bit dry at times.
Learn more about the author
Mike Isaac is a technology reporter for The New York Times and the author of Super Pumped: The Battle for Uber. He has covered Silicon Valley since 2007, and his work has appeared in Wired, Fortune, Slate, and other publications.
Reader Reviews
“Super Pumped is one of the most comprehensive and well-written accounts of Uber’s history that I’ve come across. Mike Isaac does an excellent job of providing both a high-level overview for readers who are new to the company, as well as delving into the nitty gritty details for those who are more familiar with Uber.”
“Super Pumped is the essential history of Uber, from its earliest days to its current place as one of Silicon Valley’s most successful startups. Mike Isaac offers a fascinating inside look at the company’s meteoric rise and reveals the secrets behind its success.”
“Super Pumped is a great read for anyone interested in startups, technology, or Silicon Valley. Mike Isaac does an excellent job of telling the story of Uber’s rise to power, and he provides plenty of insights into what makes Uber such a successful company.”
“This book is a page-turner! I downloaded it to my Kindle and finished it in two days. Super Pumped tells the story of Uber’s high-stakes battle for global domination, from its early days as a small startup in San Francisco to its current position as a multi-billion dollar company. It offers fascinating insights into Uber’s culture, business strategy, and competitive advantages. If you’re interested in startups or Silicon Valley lore, don’t miss this book!”